styling · streetwear
Workwear Collaboration
Trend score
44/100
New share of voice
Why is this trending?
The trend is currently driven by a single distinct partnership between Patta and Carhartt WIP, focusing on reimagined heritage workwear silhouettes with collegiate graphics. With only one mention and source in the last 30 days, the signal remains weak despite high-profile brand involvement.
- Stories, last 7 days
- 1
- Publications (30d)
- 1
- Celebrities linked
- 0
- Brands & designers
- 2
Drivers
- Patta and Carhartt WIP collaboration integrating collegiate graphics into heritage workwear silhouettes
Risks
- Very low mention volume with only 1 mention and 1 distinct source in the last 30 days
- Absence of runway mentions and celebrity endorsements
- Flat momentum score compared to the previous period
AI analysis · confidence 15% · updated
Trend momentum
Distinct stories per day, last 30 days
Score history
Daily trend score; hover to see its lifecycle stage on each day
Google searches
Search interest for "Workwear Collaboration" worldwide, last 90 days. 100 is its busiest day.
Searches have only just started. Checked .
Where is this trend going?
Emerging
Rising
Trending
Peak
Declining
Statistical forecast
Too early to call
Fewer than 4 days of history or 2 stories: not enough data yet.
Short term (AI)
Niche visibility limited to specialist streetwear publications unless additional brand partnerships are announced.
Long term (AI)
Requires broader cross-brand adoption and runway presence to transition into a sustained market-wide movement.
Coverage
Stories mentioning this trend
Patta and Carhartt WIP Bring "Hartt and Soul" to Fall 2026 CapsulePatta and Carhartt WIP have teamed up for a new Fall 2026 capsule titled Hartt and Soul, merging heritage workwear garments with collegiate graphics and distinct hardware details.
Hypebeast Fashion ·