Photo: Bollywood Hungama
brand · brand
Lingerie Brand Endorsements
Trend score
53/100
New share of voice
Why is this trending?
Lingerie brand endorsements are entering the market radar, driven by Rakul Preet Singh being named the new brand ambassador for Wacoal India. The single mention in the last 30 days indicates an initial signal originating from the Autumn/Winter 2026 campaign announcement.
- Stories, last 7 days
- 1
- Publications (30d)
- 1
- Celebrities linked
- 1
- Brands & designers
- 2
Drivers
- Rakul Preet Singh appointed as brand ambassador for Wacoal India
- Fronting of the upcoming Autumn/Winter 2026 campaign
Risks
- Low mention volume with only 1 distinct source in the last 30 days
- Zero runway or fashion week mentions to broaden the signal
AI analysis · confidence 20% · updated
Trend momentum
Distinct stories per day, last 30 days
Score history
Daily trend score; hover to see its lifecycle stage on each day
Google searches
Search interest for "Lingerie Brand Endorsements" worldwide, last 90 days. 100 is its busiest day.
Too few people search Google for this name for it to be measured. Checked .
Where is this trend going?
Emerging
Rising
Trending
Peak
Declining
Statistical forecast
Too early to call
Fewer than 4 days of history or 2 stories: not enough data yet.
Short term (AI)
Expect localized campaign rollout chatter as the Autumn/Winter 2026 launch approaches, though broader traction remains tied to further celebrity announcements.
Long term (AI)
Long-term viability depends on sustained endorsement activity across multiple brands rather than isolated regional appointments.
Coverage
Stories mentioning this trend
- Rakul Preet Singh becomes the face of Wacoal India’s Lingerie Collection; fronts Autumn/Winter 2026 Campaign
Actor Rakul Preet Singh has partnered with Japanese intimate apparel brand Wacoal as its latest brand ambassador in India, starring in the upcoming Autumn/Winter 2026 promotional campaign.
Bollywood Hungama ·